The Digital Transformation Playbook - What You Need to Know and Do

Digital transformation has become an imperative. In today’s fast-paced, digital-first world, businesses of all sizes and industries must embrace digital technologies to stay competitive and relevant.

Ultimately, digital transformation is about driving business growth and success by the use of technology. It is about finding new and innovative ways to deliver value to your customers and to stay ahead of the competition. With the right tools, strategies, and mindset, you can emerge stronger and more competitive than ever before.

The Digital Transformation Playbook: What You Need to Know and Do is an anthology of insights from leading industry experts and thought leaders who share their knowledge on digital transformation with the rest of the world. It is an indispensable guide for you and your organization as you embark on the exciting digital transformation journey.

The Digital Transformation Playbook: What You Need to Know and Do is published from a partnership between the Brightline™ Initiative and Thinkers50.

Ricardo Vargas and Antonio Nieto-Rodriguez wrote together a chapter of the book Are You Willing and Ready to Embrace AI?